Stop applying like everyone else
Learn the AI-powered system that produces five personalised application outputs for every role you apply to. In under an hour.
Built by someone who actually uses it.Sound familiar?
The job search is broken
You spend hours tailoring each application and still hear nothing back
You rewrite your CV, craft a cover letter, tweak your LinkedIn. Three hours later you've applied to one role. By the time you hit send, there are already 200 applicants and yours looks identical to the rest.
You know AI could help but the outputs feel generic
You've tried ChatGPT. The CV it produces reads like every other AI-generated CV. The cover letter is hollow. Nothing reflects your actual experience, your taste, or your strategic depth. You need a system, not a chatbot.
You used to have a team for presentations. Now it's just you.
Decks used to take weeks and a designer. Now you're expected to produce them alone, quickly, on top of everything else. Most people skip this step entirely, which means anyone who doesn't has a massive advantage.
You're a senior hire but your application looks junior
A Word doc CV and a LinkedIn profile that hasn't been updated since 2024. You've led teams, managed millions in budget, worked with global brands. But your application materials don't show it. The System fixes this.
What the system produces
Five outputs per application
Every one tailored to the specific role and employer. Every one reflecting your experience, not a template.
Personalised CV
Not keywords swapped into a template. A properly tailored CV that maps your specific experience directly to their job spec, with the right emphasis for each role.
your experience, their languageEmployer-branded landing page
A standalone web page built in their visual identity that tells the story of why you're the right person. Deployed live with a shareable URL. Nobody else is doing this.
this is the one that gets you interviewsTailored presentation
A 20-slide thought leadership deck on a topic relevant to their industry. Shows strategic depth and original thinking, not just a list of previous jobs.
weeks of work, done in minutesLinkedIn updates
Header, bio, and featured section updated to align with the type of role you're pursuing. When a hiring manager checks your profile, everything is consistent.
every touchpoint, alignedPortfolio alignment
Your personal site's experience page and positioning updated to reflect the specific role. When they Google you, every touchpoint tells the same story.
one story, everywhereSee it work
One command. Five outputs.
This is what it looks like when you run the system.
Real example
The system in action
This is what the system built for a real application. Landing page, tailored presentations, personalised CV, and portfolio updates. All in one session.
Every output you saw above? One session. One job listing. No designer.
The difference
Same person. Completely different application.
You already know which one gets the call.
The Leverage Matrix
Where do you sit?
Most people are stuck in the bottom left. The System moves you to the top right.
Time →
LinkedIn, portfolio
more output, less time. that's the whole point.
Is this for you?
This is for senior people who want to stand out
This is for you if
- You're a strategist, marketer, creative, or leader looking for your next role
- You've been in the industry 8+ years and have real experience to draw on
- You're comfortable learning new tools (you don't need to code)
- You want to apply to fewer roles but with significantly more impact
- You believe showing, not telling, is how you win
- You know your experience is strong but your application doesn't show it
This isn't for you if
- You're not willing to invest time in learning the tools
- You're looking for a magic button that requires zero effort
- You're happy sending the same CV to every role
- You think AI is a fad and don't want to learn
- You're looking for entry-level job search advice
- You'd rather wait for the perfect role than go after it
Who built this
I'm not teaching theory.
I'm sharing what I actually do.
I'm Mike Litman. Brand and content strategist, 15+ years in the industry. I built a $3.2M emerging technology practice from zero at MediaMonks. Founded Burst Insights, a strategy business whose proprietary tools analysed 4M+ videos across 15,000+ brands. BIMA 100 Tech Pioneer. Published author (BCS, 2024).
In 2025 I went deep on AI and started building. I've now shipped 25+ live AI-native products. Presentations that used to take me weeks and a designer now take minutes, all with my taste and style baked in.
Brands: Nike · Google · Gucci · Meta · BMW · Netflix · Adidas · P&G · Sony · TikTok
Agencies: MediaMonks · R/GA · Poke · AnalogFolk · Dare
Built by someone who actually uses it.
Perspective
What you're actually comparing this to.
Freelance Strategist
£5K+
For a single sprint. No system transfer. You're renting their brain, not learning their method.
The System
£497
The full methodology. Two weeks. A live product you built yourself. The system is yours forever.
AI Bootcamp
£2K+
8 weeks of theory and certificates. You leave with knowledge but nothing live to show for it.
You leave with a live, deployed product you built yourself. Not a certificate. Not a PDF. A real URL you can share.
Two weeks of direct access to someone who's shipped 25+ AI products. Not a virtual assistant. Not a chatbot. Me.
A repeatable system you can use for every project after this. The methodology doesn't expire when the cohort ends.
The deliverables
What you'll actually build.
Not a certificate. Not a prompt library. Five concrete outputs in two weeks.
A brief
Your product, your audience, your angle. The foundation everything else is built from. Most people skip this — it's why their AI outputs feel generic.
A live, deployed product
A real URL. A client pitch site, a team tool, a proof of concept — something you can share, demo, and build on. Not a mockup.
A strategy deck
Built directly from your brief. Ready to share with a client, a team, or a board. Not a template — a deck that reflects your thinking.
A positioning document
Your thinking made tangible. Shareable the day the cohort ends. The thing that makes your product — or your pitch — land differently.
The loop
Brief → Build → Ship → Show. A repeatable process that doesn't expire when the cohort ends. The same loop behind 25+ live products.
What people said after watching the live demo
63 marketing leaders attended live · 10 April 2026
"I had someone do similar for a role I'm hiring for and was so impressed!"
Frances MacPherson · VP of Marketing, DigitalGenius
"Really helpful to see what you've created and what's possible!"
Vicki Scheele · Head of Marketing
"This is all gold!"
Varun Thunuguntla · IBM
"Hugely impressive!"
James Hick
"That was so inspiring."
Darren Pitt · VP Sales & Marketing EMEA, Diversified
"Great to see a relevant example of AI output."
Nic Midegs · Head of Marketing Communications, Kraken
Investment
Three ways in
Choose the level of support that matches where you are.
The Cohort
£497
founding pricing, increases for Cohort 22 weeks · starts 29 April 2026
- The full methodology and workflow
- 2x 60-min live build sessions
- Build your own system during the course
- Private WhatsApp group for questions, support, and meeting others on the same journey
- Accountability and progress tracking
- Direct access to Mike for 2 weeks
- Lifetime access to session recordings
The Build
£850
Done with you · 1:1
- Full methodology and workflow
- Private 1:1 90-minute live build session
- Custom system tailored to your background
- One full application built together
- 2 weeks of async support
- Private WhatsApp group for questions, support, and meeting others on the same journey
- Limited to 8 per month
The Retainer
from £1,200
Ongoing support across multiple applications
- Everything in The Build
- Support across multiple roles
- System updates as you apply
- Priority async access to Mike
- Tailored strategy for your job search
- For as long as you need it
For context: LinkedIn Premium Business costs £49.99/month (£599.88/year) and gives you extra search filters and InMails. The Cohort costs less than 10 months of that, and gives you a complete application system you'll use for every role.
Secure checkout via Stripe · All major cards accepted
See it live
See it first. Free live session.
Join a free group walkthrough where I'll run The System live on a real job listing. You'll see every output generated in real time. No slides, no pitch. Just the system working.
If it's not for you, no hard feelings. If it is, free session attendees get a discount code for the Cohort.
Register for freeFriday 10 April 2026, 1pm BST (London)
Just watch. No setup needed. Bring questions.
After you sign up
What happens next
You get a welcome email
Within 24 hours of signing up, you'll receive setup instructions and a short prep form so I can understand your background before we start.
We build your system live
In your first session, we configure the full system around your experience, your target roles, and your personal brand. You'll leave with a working setup.
You start applying differently
From your first real application, you'll produce five tailored outputs in under an hour. Async support means I'm there if you get stuck.
Questions
Before you ask
Do I need to know how to code?
No. The system uses tools that require some comfort with a terminal, but the Cohort and Build tiers walk you through setup step by step. If you can install an app and follow instructions, you can do this.
What tools do I need?
Claude Code (requires a Max subscription, currently $100/month from Anthropic), a free Netlify account for hosting, and a text editor. The Cohort covers the full setup and what each piece does.
How is this different from using ChatGPT?
ChatGPT generates text you paste into documents. The System produces fully designed, deployed, interactive outputs: live landing pages, HTML presentations, aligned LinkedIn profiles, tailored CVs. It's the difference between a chatbot response and a production-grade application system.
Can I ask questions before I commit?
Of course. Drop me an email at hello@mikelitman.me and I'll get back to you. No pressure, no sales pitch.
When does Cohort 1 start?
Cohort 1 starts 29 April 2026, right after the free live session on 10 April. This is founding pricing that will increase for Cohort 2. Register for the free session to get first access and a discount code.
How much time do I need to commit?
For the Cohort: around 3-4 hours per week across 2 weeks. That's two live build sessions plus time to work on your own system between them. For the Build: a 90-minute session plus async support over 2 weeks, on your schedule.
What if I miss a live session?
Every session is recorded and you get lifetime access. The WhatsApp group also means you can ask questions between sessions. But showing up live is where the real value is.
Can I expense this?
Yes. You'll receive a proper invoice. Many employers offer professional development budgets, and career coaching is a common approved expense. If you're between roles, this is an investment in landing the right one faster.
Your next application could look completely different
Same person. Same experience. Completely different first impression.
Founding cohort. Limited to 25. Prices go up for Cohort 2.Questions? hello@mikelitman.me