Michael Litman — CV — Mastercard Foundry

07973 572 175 / mlitman@gmail.com / London, UK / linkedin.com/in/michaellitman / mikelitman.me

INNOVATION LEADERSHIP · AI PRODUCT DEVELOPMENT · 0-TO-1 CAPABILITY BUILDING · FINANCIAL SERVICES STRATEGY

Strategic innovation leader with 15+ years building AI-native products, emerging technology capabilities and forward-facing brand platforms. Founded and scaled a $3.2M global emerging tech capability at MediaMonks — from brief to revenue with no playbook. Now building independently: 20+ live AI products shipped, including voice agents, cultural intelligence systems and real-time data products. Mastercard is a client I've worked with and a brand I understand deeply.

Core Skills

Professional Experience

AI-Native Creative Systems Builder Sep 2025 – Present

Cultural Capital Labs

Architect AI-native production workflows integrating generative video, image and language models
Built and shipped 20+ live AI-native products across editorial, commerce, culture and data
Design frameworks that move teams from tool exploration to operational deployment
Build structured production systems using Claude Code, Runway, Stable Diffusion

Innovation Strategy Director Jan – Sep 2025

Digital Frontier

Led international go-to-market efforts across AI and wearable technology editorial
Launched Cultural Capital, a B2B thought-leadership platform with Mastercard as a launch panellist
Shaped B2B go-to-market strategy and agency engagement for global clients in culture, tech and sport

Senior Director, Brand & Innovation Strategy Feb 2024 – Jan 2025

MediaMonks

Directed B2B and B2C marketing strategies across AI, retail, fashion and sport
Embedded AI-accelerated systems into integrated campaign ecosystems
Balanced innovation ambition with production feasibility and commercial viability

Senior Director, Emerging Tech & Brand Strategy Feb 2022 – Feb 2024

MediaMonks

Built the emerging tech capability from 0 to 1, defining positioning, service models and team design
Generated $3.2M+ in revenue from a new international business line (Web3, NFTs, AI)
Led strategic collaboration on Stability AI and Runway integrations
Designed globally viable propositions across AI, immersive tech, platforms and digital identity

Lead Creative Strategist Mar 2019 – Feb 2022

MediaMonks

Developed end-to-end creative and production systems across digital products and content ecosystems
Delivered multi-market campaigns across EMEA and global markets

Founder & CEO Feb 2013 – Aug 2017

Burst Communications

Founded and scaled a strategy and analytics business serving global brands and agencies
Built proprietary analytics tools analysing 4M+ videos across 15,000+ brands
Led client acquisition, commercial strategy, product development and delivery

Earlier: Strategy Director, R/GA (2019) · Head of Digital, Contagious (2017–18) · Senior Strategist, AnalogFolk (2012–13) · Strategist, Poke / Dare (2010–12)

Selected Clients

Google, Nike, Meta, Adidas, Mastercard, Netflix, Microsoft, Gucci, EA Games, BMW, P&G, TikTok, McLaren, Unilever, Sony

Credentials

BIMA 100 Tech Pioneer (2023)
Published author: Getting Started with Web3 & NFTs (BCS, 2024)
20+ live AI-native products at mikelitman.me
Featured in AdAge, Wall Street Journal, podcasts and international conferences

Interests

Emerging platforms, brand strategy, AI, wearables, creative technology, Web3, cultural capital, editorial design, public speaking