Why one person with pep beats twenty waiting for the meeting.
There are two categories of people I would be super bullish on right now. First, high-agency people. The people who have that pep in their step and want to go make things better. They are so much more empowered thanks to AI.
AI doesn't create high agency.
It multiplies it.
Big teams, long meetings, six-week briefs were the speed of business because that was the speed of everyone. Then Cursor, Claude, and the agent stack arrived. The slow-org moat went with them. A high-agency person ships in a week what a steerco schedules for next quarter. The gap is no longer survivable.
Books a workshop. Adds it to the roadmap. Routes it through three approvals. Waits for the steerco.
Already shipped it.
Done.
equals what used to take a team.
In February 2024, Klarna said its AI was doing the work of 700 customer service agents and saving $40M a year. The math broke. Most orgs are still budgeting against the old equation.
Built on the belief that the people closest to the customer should decide.
PhotoAI alone hit $100K MRR solo by Sept 2024. Competes with venture-backed teams.
Shipping at the intersection of AI, brand science, and PE deal flow. Multi-role operator in a single seat.
Solo founder. Built the books, the courses, the community, the research. End-to-end.
No team. No funding. No permission. The loop: see the gap, build the thing, ship it, learn, build the next one.
Tools without agency
ships nothing.
MIT's 2025 GenAI Divide report: 95% of enterprise AI pilots deliver no measurable business impact. Seats bought, dashboards lit, output unchanged. The bottleneck wasn't the tool.
It's a habit shaped by reps. See the gap, decide, ship, learn. The reason it looks innate is that the people who have it have run the loop a thousand times. You don't hire for it. You set up an environment where it's allowed to compound.
Being able to be the designer, the creative, the strategist, the builder, the writer, the product guy, the social guy all in one. The wearer of many hats, like a startup founder.
Agency was always the asset.
AI just removed the alibi.
Mike Litman · mikelitman.me · hello@mikelitman.me